Results that count
Omniso is a marketing agency built for e-commerce and transaction-driven businesses. We bring Performance, Insights and Tech together to turn better decisions into stronger execution and more profitable growth.
Services
Better marketing takes more than media
Platform
Where humans and AI get the full picture
Omniso 360 brings work, data and decisions together. You can follow progress, review results and collaborate with us in one place.
Our strategists use it to manage the work efficiently. Data, tasks, comments and decisions stay together instead of being spread across separate tools. Every connected data source, event and conversation adds to a fuller picture of your business.
This gives our strategists and AI agents the context they need to act in line with your goals. Whether the work is handled by a strategist, an AI agent or both, we set the direction and remain accountable. The result is less friction, better decisions and more value from your investment.
Unified Dashboard
Marketing and commercial data from every connected source comes together in one shared view. We use it for optimisation and reporting while clients follow performance, progress and results.
Centralised Attribution
A consistent linear attribution model distributes credit across the full customer journey, recognising upper-funnel activity rather than assigning all value to the last click.
Optimisation Models
Each campaign follows a KPI, budget or profit optimisation model agreed with the client. 360 Insights shows how well it performs against the goal and conditions set for that model.
Business Context
Data, tasks, comments, approvals and decisions stay together. Strategists see the full picture while AI agents get the context they need to understand the business and act accordingly.
Task Management
One-off and recurring tasks can be assigned to a strategist, an AI agent or both. Ownership, progress and completed work remain visible to clients and strategists in 360.
Bird’s-Eye
360 provides a complete overview of each account, from results and current priorities to ongoing work and media spend. When media is purchased through Omniso, the available media credit is visible too.
integrations
Connected platforms
We work across the platforms that shape the customer journey. Their data comes together in Omniso 360, giving clients and strategists one consistent view of activity, performance and results.
Klaviyo
About
Real expertise with real commitment
Omniso is a team of strategists working with e-commerce and transaction-driven businesses. We like getting to know a business properly. That means understanding what you’re building, what’s working and what could be better. Those conversations help us understand what you need from a partner, not just what needs to be done.
You work directly with the strategists who help set the direction and stay involved in the work. We bring our own ideas, explain our thinking and take responsibility for following through. Whether you lead a marketing team or run the business yourself, we want to be people you can turn to with a difficult decision, a new idea or a challenge you haven’t quite figured out yet.
We believe good partnerships leave room for honest conversations. That means being open about what’s working, what needs to change and what we still need to understand. It also means listening. You know your business in ways we don’t, and the best work comes from putting that knowledge together with ours.
FAQ
Questions, answered
Answers to common questions about our services, our working model and the businesses we work best with.
Which companies does Omniso work best with?
Omniso works best with established e-commerce and transaction-driven businesses where marketing can be connected to measurable commercial outcomes. This includes B2C, DTC and B2B retailers, wholesalers, marketplaces, subscription businesses, booking services and ticketing companies. We also work with businesses in other sectors where success can be measured through outcomes such as qualified leads, bookings or sales. The most important conditions are enough activity to learn from and relevant data to act on.
Is Omniso a performance marketing agency?
Performance marketing is one part of what we do. Omniso is a marketing agency built around three core areas: Performance, Insights and Tech. Together they connect acquisition, commercial intelligence and the infrastructure behind the work.
How does Omniso 360 improve the work?
Omniso 360 keeps data, reporting, tasks, comments and decisions in one place. Strategists and AI agents work from the same business context. Tasks can be assigned to either or both while clients follow progress, review results and collaborate with us.
How are results tracked and measured?
Omniso 360 brings together data from advertising platforms and business systems. 360 Insights applies one centralised linear attribution model across connected channels alongside each platform’s own reporting. This gives upper-funnel activity a fairer role across the customer journey while keeping data gaps visible.
How are your fees structured?
Fees are usually based on a fixed monthly retainer. The exact setup depends on the channels, data, technical requirements and commercial priorities involved. This gives the team room to focus on continuous improvement rather than isolated tasks.
